THE FUTURE OF STUDIO MEMBERSHIPS
ONGOING PROJECT
services
Social Media, Web App
client
Cabo Pilates
Time
3 – 4 Weeks
Design
Miguel Muñoz, Erika Brito
category
Portfolio, Marketing
Development
Miguel Muñoz
Cabo Pilates partnered with Mickerting to create a complete digital sales platform for its studio experience. From purchasing memberships and gift cards to receiving and validating QR access, every step is being designed to simplify the customer journey and connect daily operations.
The Challenge:
CREATE ONE CONNECTED PLATFORM FOR MEMBERSHIPS, PAYMENTS AND STUDIO ACCESS.
From checkout to check-in
Buying a membership should feel as seamless as entering the studio. Cabo Pilates needed to replace disconnected steps with one clear journey for discovering, purchasing and managing its services.
The platform also had to support the business behind the experience: online payments, gift card purchases and redemptions, unique QR codes, customer accounts and reliable access validation for the studio team.
The Idea:
TURN EVERY PURCHASE INTO A SIMPLE, TRACKABLE JOURNEY—FROM ONLINE CHECKOUT TO STUDIO CHECK-IN.
The Impact:
A DIGITAL FOUNDATION DESIGNED TO SIMPLIFY SALES, ACCESS AND GROW WITH THE BUSINESS.
One system, one continuous experience
The platform is being built to connect the entire journey—from online purchase to in-studio validation. Bringing memberships, gift cards, QR access and customer management into one ecosystem is designed to reduce friction for clients and create a clearer operational flow for the Cabo Pilates team.
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